21 Best AdSense Alternatives to Consider for Your Website in 2020
Google AdSense is a popular tool for making money online through your website or blog through adverts, but it’s not the only choice out there. There are lots of Adsense alternatives you might want to check out.
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Whether you’ve not yet set up an AdSense account, you’ve had trouble getting it approved, or you’d like to diversify your income, there are many different alternative advertising programs that offer great features and allow you to make additional income from your website.
What is Google Adsense?
If you weren’t aware, Adsense is an advertising program operated by Google. Launched in 2003, it is one of the most popular advertisement networks online for bloggers and webmasters looking to monetize their websites.
You’ve probably seen them all over the web. They look a little something like this:
Which Type of Website Is Best for Adsense?
Any type of website can use Google AdSense. But there are some types that are better suited to running Adsense ads on them
Let’s take a quick look at which types of websites are best for Adsense:
Blogs – one of the most common ones. If you are a blogger and you are consistently publishing high-quality content to an audience, ads may be a great way to monetize your content.
Forums – Instead of writing blog posts, forums are a great way for people to interact around a topic, whilst also generating some Adsense revenue.
Free Online Tool – If you run a site that offers a free tool or service, one way to offset the costs is with ads.
The takeaway here is that any website that is getting regular traffic is well suited for Adsense.
But what if you don’t want to use Adsense ads on your site?
Why Should I Look for Alternatives to Adsense?
Google Adsense has been one of the leading ways for bloggers to make money from their sites for many years.
In fact, with the right niche, good content and engaged audience, your site can generate a good amount of revenue. Just check out this screenshot of AdSense earnings:
But that doesn’t mean that it is the only choice.
There are many alternatives out there (22 in fact) and reasons to look for alternative advertising platforms.
Maybe you already have an Adsense account but you want to diversify your income streams. Or maybe you want to keep Adsense ads running and add some additional streams.
Maybe again you are looking to earn more money from your ad space than you are currently earning with Adsense.
But where do you start? Don’t worry, we’ve got you covered:
Best Google AdSense Alternatives
Let’s take a look at some of these Google AdSense alternatives to find out more about how you can further monetize your website or blog:
Let’s explore these in more detail.
- Media.net
Media.net is a direct AdSense competitor run by Yahoo and Bing. It is one of the world’s largest contextual ad networks and is used by household names all over the world.
Its contextual ads allow you to monetize your content with exclusive access to searches from the Yahoo! Bing network. The marketplace gives you access to content-driven publishers, so you can maximize your ad revenue and take advantage of a huge search market.
Media.net was the first to develop a server-side header bidding platform, which can be fully managed, allowing you to make the most of programmatic display with minimal effort.
PropellerAds
PropellerAds is a large ad network that offers a range of ads such as banners, sponsored links, app notifications, and allows you to reach 1 billion users.
An easy-to-use platform with a simplified ad builder that allows you to get your campaigns live with minimal difficulty. With so many targeting options and real-time performance rating, you can work effectively to improve your campaigns.
It also incorporates automated ad automation, where your settings are well-organized by AI, giving you the best number of conversions for each ad without any effort.
Amazon Native Shopping Ads
Bloggers and other site owners have been using Amazon's affiliate program to generate more revenue for a long time, but Amazon Native Shopping ads offer another lucrative way to monetize your website.
Similar to AdSense Ads, Amazon's Purchase Ads are context-sensitive, so they display relevant products based on page content and keywords. If a user continues to purchase after clicking on an ad, they receive a commission on this sale, regardless of whether it is a clicked item.
Amazon is the highest ecommerce site in the world, and their conversion rate is much higher than any other ecommerce competition. You can use this unparalleled traffic and income conversion rate with very little effort.
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